{"id":506,"date":"2019-06-11T17:15:57","date_gmt":"2019-06-11T21:15:57","guid":{"rendered":"https:\/\/marketinginsidergroup.com\/?page_id=506"},"modified":"2022-10-04T06:39:27","modified_gmt":"2022-10-04T10:39:27","slug":"content-marketing-course","status":"publish","type":"page","link":"https:\/\/marketinginsidergroup.com\/content-marketing-course\/","title":{"rendered":"Content Marketing Course"},"content":{"rendered":"
[vc_row full_width=”stretch_row_content” parallax_content=”parallax_content_value” parallax_content_sense=”100″ enable_overlay=”enable_overlay_value” el_class=”home-bg top-common-bg activition-top brand-sign brand-sign-right” css=”.vc_custom_1565358307218{background-image: url(https:\/\/marketinginsidergroup.com\/wp-content\/uploads\/2019\/08\/content-that-convert-banner.jpg?id=9772) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column][vc_column_text css_animation=”fadeInUp” el_class=”text-center” css=”.vc_custom_1655314234995{margin-bottom: 0px !important;}”]\n

CO<\/em>NTENT FOR GROWTH<\/h1>\n[\/vc_column_text][vc_column_text css_animation=”fadeInUp” el_class=”text-center michael-banner”]\n

The Only Content Marketing Course You\u2019ll Ever Need<\/h1>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row full_width=”stretch_row_content” css=”.vc_custom_1560308728556{padding-top: 70px !important;padding-bottom: 70px !important;background-color: #277ab8 !important;}” el_class=”business-content-marketing”][vc_column][vc_column_text css_animation=”fadeInUp” el_class=”grow-business-content font_big_small”]\n

$792<\/em> of Course Material Now Available for Just
\n$99<\/em> — For a Limited Time Only<\/h3>\n[\/vc_column_text][vc_btn title=”Enroll Now” style=”outline” align=”center” css_animation=”slideInUp” link=”url:https%3A%2F%2Fgo.marketinginsidergroup.com%2Fcourse||target:%20_blank|” el_class=”button-design my_custom”][\/vc_column][\/vc_row][vc_row el_class=”content-marketing-head container1100″][vc_column][vc_column_text css_animation=”fadeInDown”]\n

WHY IS CONTENT MARKETING SO IMPORTANT?<\/h2>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” el_class=”container1100 employee-se content-marketing-first” css=”.vc_custom_1560305082539{padding-top: 0px !important;padding-right: 0px !important;padding-left: 0px !important;}”][vc_column width=”1\/3″][vc_single_image image=”512″ img_size=”full” css_animation=”zoomIn”][\/vc_column][vc_column width=”2\/3″ css=”.vc_custom_1564393413745{padding-left: 50px !important;}”][vc_column_text css_animation=”fadeInRight” el_class=”service-first-content”]\n
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  • Content helps you attract people<\/strong> with stories that touch them and make your brand remarkable in the process.<\/li>\n
  • Content fuels the digital growth of your organization \u2013 <\/strong>it is central to visibility in organic search and social media platforms.<\/li>\n
  • Content stems consumer ad fatigue \u2013 <\/strong> studies show that sales actually decline after buyers see around 40 ads from a brand.<\/li>\n
  • You can help your audience solve the problems<\/strong> they face at scale.<\/li>\n
  • You can achieve marketing ROI without spending thousands of dollars <\/strong>on short-term campaigns with uncertain results.<\/li>\n<\/ul>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row el_class=”courses-section” css=”.vc_custom_1560306222251{padding-top: 0px !important;padding-right: 0px !important;padding-bottom: 50px !important;padding-left: 0px !important;}”][vc_column][vc_row_inner el_class=”container1100″][vc_column_inner][vc_column_text css_animation=”fadeInUp”]\n

    WHAT THIS CONTENT COURSE
    \nWILL GIVE YOU<\/h2>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner el_class=”container1100 courses-list”][vc_column_inner el_class=”course-box” width=”1\/3″][vc_column_text css_animation=”fadeInLeft”]Everything I\u2019ve learned from hundreds of successful marketing programs over my 20+ years in marketing, sales and leadership roles.[\/vc_column_text][vc_single_image image=”520″ img_size=”full” css_animation=”zoomIn”][\/vc_column_inner][vc_column_inner el_class=”course-box” width=”1\/3″][vc_column_text css_animation=”fadeInUp”]The blueprint I used to transform failing, crippled, money-sucking marketing departments into ROI-producing machines in less than 12 months.[\/vc_column_text][vc_single_image image=”520″ img_size=”full” css_animation=”zoomIn”][\/vc_column_inner][vc_column_inner el_class=”course-box” width=”1\/3″][vc_column_text css_animation=”fadeInRight”]A roadmap that you can use to define exactly what you need to do in order to achieve this success.[\/vc_column_text][vc_single_image image=”520″ img_size=”full” css_animation=”zoomIn”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row full_width=”stretch_row_content” el_class=”question-text container1100″][vc_column][vc_column_text css_animation=”fadeInDown” el_class=”naturally-small”]\n

    Naturally, you\u2019ll have a lot of questions:<\/h3>\n[\/vc_column_text][vc_row_inner][vc_column_inner width=”1\/6″][vc_single_image image=”515″ img_size=”full” css_animation=”fadeInLeft”][\/vc_column_inner][vc_column_inner width=”5\/6″][vc_column_text css_animation=”fadeInRight” el_class=”question-content”]\n
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    • How can you gain buy-in from customers?<\/li>\n
    • How do you find the budget and resources to create content that you need?<\/li>\n
    • How do you know which formats will resonate with your audience?<\/li>\n
    • How do you know where to publish your content and how to measure results?<\/li>\n<\/ul>\n

      Don\u2019t worry.<\/em>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” el_class=”simple-text container1100 step-section” css=”.vc_custom_1560307225909{padding-right: 0px !important;padding-left: 0px !important;}”][vc_column][vc_column_text el_class=”naturally-small”]\n

      You can get your Content Marketing Strategy going in 5 Simple Steps<\/h3>\n[\/vc_column_text][vc_row_inner el_class=”simple-steps-marketing”][vc_column_inner el_class=”first-marketing” width=”1\/3″][vc_column_text css_animation=”fadeInLeft” el_class=”question-content”]\n

      1<\/h2>\n

      Build the business case for content marketing.[\/vc_column_text][\/vc_column_inner][vc_column_inner el_class=”second-marketing” width=”1\/3″][vc_column_text css_animation=”fadeInUp” el_class=”question-content”]\n

      2<\/h2>\n

      Convince your team to throw their weight behind content creation and promotion.[\/vc_column_text][\/vc_column_inner][vc_column_inner el_class=”third-marketing” width=”1\/3″][vc_column_text css_animation=”fadeInRight” el_class=”question-content”]\n

      3<\/h2>\n

      Create the content your customers actually want.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner el_class=”simple-steps-marketing simple-steps-nx” css=”.vc_custom_1560308406450{padding-top: 70px !important;padding-bottom: 90px !important;}”][vc_column_inner width=”1\/6″][\/vc_column_inner][vc_column_inner el_class=”four-marketing” width=”1\/3″][vc_column_text css_animation=”fadeInUp” el_class=”question-content”]\n

      4<\/h2>\n

      Make sure they consume it by determining how and where you\u2019ll distribute it.[\/vc_column_text][\/vc_column_inner][vc_column_inner el_class=”five-marketing” width=”1\/3″][vc_column_text css_animation=”fadeInUp” el_class=”question-content”]\n

      5<\/h2>\n

      Measure your marketing ROI in business terms.[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/6″][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row full_width=”stretch_row_content” css=”.vc_custom_1560308728556{padding-top: 70px !important;padding-bottom: 70px !important;background-color: #277ab8 !important;}” el_class=”business-content-marketing”][vc_column][vc_column_text css_animation=”fadeIn” el_class=”grow-business-content”]\n

      GROW YOUR BUSINESS WITH EFFECTIVE CONTENT MARKETING<\/h3>\n

      Content Marketing is a strategic business asset, unlike advertising. The value of this asset keeps growing over time. Consistent investment in content compounds your ROI. It also compounds the following:<\/p>\n

        \n
      • Search traffic<\/li>\n
      • Email subscribers<\/li>\n
      • Qualified leads<\/li>\n
      • Sales<\/li>\n<\/ul>\n[\/vc_column_text][vc_row_inner el_class=”container1100″ css=”.vc_custom_1563443519929{padding-bottom: 150px !important;}”][vc_column_inner el_class=”reach-content step-content” width=”1\/4″][vc_column_text css_animation=”fadeInLeft”]\n

        REACH<\/strong><\/h4>\n[\/vc_column_text][vc_column_text css_animation=”fadeIn”]Massive Budget not needed<\/strong>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/12″][vc_single_image image=”544″ css_animation=”fadeIn” el_class=”arrow-left”][\/vc_column_inner][vc_column_inner el_class=”engage-content step-content” width=”1\/4″][vc_column_text css_animation=”fadeInUp”]\n

        ENGAGE<\/strong><\/h4>\n[\/vc_column_text][vc_column_text css_animation=”fadeIn”]Massive Team not needed<\/strong>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/12″][vc_single_image image=”544″ css_animation=”fadeInRight” el_class=”arrow-left”][\/vc_column_inner][vc_column_inner el_class=”convert-content step-content” width=”1\/4″][vc_column_text css_animation=”fadeInRight”]\n

        CONVERT<\/strong><\/h4>\n[\/vc_column_text][vc_column_text css_animation=”fadeIn”]Large Agency not needed<\/strong>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” el_class=”help-you container1100″ css=”.vc_custom_1560310148479{padding-right: 0px !important;padding-left: 0px !important;}”][vc_column][vc_column_text css_animation=”fadeInDown”]SOME GREAT STUFF TO HELP YOU ALONG THE WAY[\/vc_column_text][vc_column_text css_animation=”fadeIn”]\n
          \n
        • Online Tools<\/em><\/li>\n
        • Formulas<\/em><\/li>\n
        • Exercises<\/em><\/li>\n
        • Templates<\/em><\/li>\n
        • Examples<\/em><\/li>\n
        • Links<\/em><\/li>\n
        • Slide Decks<\/em><\/li>\n
        • Workbooks<\/em><\/li>\n<\/ul>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” el_class=”question-text container1100″ css=”.vc_custom_1620391458942{padding-top: 70px !important;padding-right: 0px !important;padding-bottom: 10px !important;padding-left: 0px !important;}”][vc_column][vc_column_text css_animation=”fadeInDown” el_class=”naturally-small”]\n

          Get Instant Access to this Course + ROI Workbook to See How You Can Get a Compounding Return on Content in the Next 6 Months…<\/h3>\n[\/vc_column_text][vc_column_text css_animation=”fadeInUp” el_class=”naturally-small big_font”]What You’ll Learn:<\/strong><\/p>\n
            \n
          • How to Apply Content Marketing Best Practices to Your Business<\/li>\n
          • How to Develop a Business Case and Mission Statement to Guide Your Efforts<\/li>\n
          • How to Define Roles & Responsibilities for a Successful Content Marketing Program<\/li>\n
          • How to Do Content Marketing With & Without a Budget<\/li>\n
          • How to Create Content Across the Buyer Journey<\/li>\n
          • How to Distribute Your Content to the Channels Your Audience Uses the Most<\/li>\n
          • How to Calculate the ROI of Your Content Marketing Program<\/li>\n
          • Plus Get 4 Bonus Mini-Courses for FREE!<\/li>\n
          • BONUS 1 – Business Case for Content Marketing (value: $49)<\/li>\n
          • BONUS 2 – How To Activate Your Employees For Marketing Success (value: $49)<\/li>\n
          • BONUS 3 – Presentations That Connect (value: $49)<\/li>\n
          • BONUS 4 – The Content Formula ebook (value: $9.99)<\/li>\n<\/ul>\n

            Over $155 in Bonus Material!<\/h3>\n[\/vc_column_text][vc_btn title=”Enroll Now” style=”outline” align=”center” css_animation=”slideInUp” link=”url:https%3A%2F%2Fgo.marketinginsidergroup.com%2Fcourse||target:%20_blank|” el_class=”button-design”][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” el_class=”container1100 insider” css=”.vc_custom_1563445143401{padding-top: 70px !important;padding-right: 0px !important;padding-bottom: 70px !important;padding-left: 0px !important;}”][vc_column][vc_column_text css_animation=”fadeInDown” el_class=”naturally-small”]\n

            THE MARKETING INSIDER
            \n\u201cCAN\u2019T LOSE\u201d GUARANTEE<\/h3>\n[\/vc_column_text][vc_row_inner][vc_column_inner width=”1\/3″][vc_single_image image=”10264″ img_size=”full” css_animation=”fadeInLeft”][\/vc_column_inner][vc_column_inner width=”2\/3″][vc_column_text css_animation=”fadeInRight” el_class=”guarantee-content”]If you take every module in the course, fill out the workbook, define your own roadmap, and build your own content marketing program in the next six months,<\/p>\n

            And you still can\u2019t show a measurable increase in your content marketing ROI,<\/p>\n

            I WILL REFUND YOU THE ENTIRE AMOUNT OF THIS COURSE!<\/p>\n

            (And you can keep the all the course material just for your trouble.)[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row el_class=”testimonial-slider” css=”.vc_custom_1557521206308{padding-top: 50px !important;padding-right: 0px !important;padding-bottom: 50px !important;padding-left: 0px !important;background-color: #f2f2f2 !important;}”][vc_column][vc_row_inner el_class=”container1100″][vc_column_inner width=”1\/3″][vc_column_text css_animation=”fadeInLeft”]\n

            WHAT OUR CLIENTS SAY ABOUT US<\/h2>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”2\/3″][vc_column_text css_animation=”fadeIn”]